Business Communication Quiz

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  1. When considering ‘communications’ what does the Psychological Rule of 7 +/- 2 mean (7 plus or minus 2)?1
  2. In organizational / business communication, when you have something very important to say or share, … you should?1
  3. One of the most important, if not the most important, key to successful organizational / business communication is?1
  4. Modern Business Scandals and Crisis – most often due to leadership – seem on the rise, how has this trend affected Organizational / Business Communications?1
  5. Small Business Leaders face unique communication needs, one approach to ensure successful messaging includes;1
  6. One author indicated there are 7 C’s to effective communications. In business what are the two most important C’s?2
  7. Leaders are often working to improve the organizations Strategic Plan; how does effective organizational / business communications best fit in this process?1
  8. The discipline of organizational / business communications typically means communications that occurs …?1
  9. “… is the fundamental processes that shape our social reality” can be used to describe what?1
  10. Seeing organizational / business communications through a Constitutive View allows us to …?1
  11. One of the most important aspects of successful organizational / business communications is …?1
  12. What does ‘relevancy’ mean within the discipline of organizational / business communications?1
  13. When creating a Communications Plan, which statement below is most true?1
  14. Which Communication Plan ‘steps’ below are NOT one of the ‘eight steps’ identified in our course materials as a best practice?1
  15. When in the beginning stages of creating a Communications Strategy, what process below can be easily forgotten, but when done a key to success?1
  16. When creating a Communications Strategy what is the usefulness of the “Policy Snake” idea and or tool?1
  17. Coca-Cola first started formally including “values” into its vision & mission communications, we are told in the 1970’s via Bill Backer who was the creative director of marketing for Coca-Cola back in those days. What key message (from the normal event of being stranded at an airport) changed corporate messaging for all time?1
  18. What does the 130 + year story of Coca-Cola say when we look at it through the lens of Organizational / Business Communications?1
  19. In 2012 – The Coca-Cola Company mission statement included; “refresh the world, create value and make a difference and inspire moments of happiness and optimism.” Analysis of this statement from a Communications lens, their goal includes the corporate Values of create value (for themselves and others) and make a (positive) difference (in people’s lives) and inspire moments of happiness and optimism. As a result which statement below would NOT be a target of their advertising and or communications?1
  20. Which aspects of Mood Management Theory does Coca-Cola seem to rely on most in its Open Happiness Communications (2012 or so Campaign) as seen through its Marketing and Advertising?1
  21. Effective bi-directional communication between employees, supervisors, and management improves attitude and happiness thereby affecting job satisfaction. This statement has what practical impact?1
  22. The hypothesis of the “Org. Comm. Effects Morale” research paper; effective communications between employees and management creates happier, more motivated employees, which creates better performance for the company. A hypothesis style research study either proves or disproves the ‘hypotheses. What statement below best summarizes the results of this study?1
  23. When looking at the relationship between organizational commitment and positive organizational citizen behavior (OCB) what impact does effective or ineffective organizational / business communications hold?1
  24. Organizational Citizen Behaviors (OCB’s) are up to 30 behaviors some researchers have found to be absolutely needed to drive organizational performance. They include positive behaviors such as Altruism, Conscientiousness, Courtesy, Civic Duty, & Sportsmanship, but can also include ‘housecleaning, dependability, protecting company property, following company rules’ and the like. What role – overall – does Organizational Communications play in bringing these positive behaviors out in employees?1
  25. Based on the findings in the research paper on Crisis Management; Crisis Management is an Organizational / Business Communications discipline requiring its own focus?1
  26. Most Crisis Management Communications is conducted by ‘just rolling with the punches’ and though surprising, the end results are usually positive. We are a forgiving society.1
  27. The Tylenol Crisis of 1982 is considered one of the best examples of Organizational / Business Communications & Crisis Management, why?1
  28. A best practice for communications at the beginning if a crisis is to stay quiet until all the facts are in?1
  29. As a leader what one aspect of best practice Crisis Management should you undertake?1
  30. The use of Social Media (Facebook, Twitter, LinkedIn, and the like) within Organizational / Business Communications is upon us, … why would any organization want to use these tools as part of their communications strategy?1
  31. If Social Media is the main communications tool for the young, what is to be done about older employees, partners, consumers, etc.?1
  32. What interesting Social Media fact is most true below?1
  33. How then can the growing use of social media as part of effective communications strategies be compared to the growing need for old fashion face-to-face communications. What is to be done?1
  34. In this course, we have shown Organizational / Business Communications to be an important aspect of personal and professional success; in leadership circles and or in leadership development initiatives the discipline of communications is …?1
  35. CEOs commonly blame “lousy communication” when well-laid plans go awry. Yet, paradoxically, communications is an undervalued, lightly regarded discipline in the theory and practice of corporate leadership.1
  36. CEO’s often see difficulties in dealing with “Communications” as a discipline because?1
  37. One idea to improve the adoption of Communications as a discipline in CEO ranks, includes …1
  38. Where does the concept “Span of Control” come from?1
  39. According to traditionally focused research and our materials (on communications), what is the best “Span of Control” number?1
  40. Which of the statement below highlights common traps for ineffective communication/1
  41. What is the best way to actual become better at communications?1
  42. When speaking whether it is planned or spontaneous there are a couple of characteristics that greatly helping making your message be heard, they are …1
  43. To help ‘manage our anxiety’ in communications when speaking, one should …1
  44. These terms or concepts, … have what purpose in the field of Communications? – Get out of your own way (dare to be dull), – Speaking is an opportunity to have fun (say “yes and”, not “no but”), – Slow down and Listen (don’t just do something, stand there), – Tell a Story and Use Structure (Introduction, Body of Content, Summary & Conclusion structure or Problem, Solution, Benefit structure, What, So What, Now What structure) – structures sets you free.1
  45. Communications is improved through the building of Rapport. Rapport is total responsiveness with another person – total connectedness.1
  46. The communication technique of asking questions helps dig for commonality, and rapport comes from commonality.1
  47. A small percentage(man say less than 10%) of effective communications is accomplished through words – so many other factors create effective communications; Rapport is one of the other factors.1
  48. ‘Matching and Mirroring’ is a communications technique that creates rapport , including voice tone, tempo, volume, words – intelligence, body language posture, gestures, facial expressions, eye contact the same, breathing, proximity, and touch.1
  49. People like people like themselves or how they would like to be.1
  50. In Communications, Style is more important than Substance initially.1
  51. Communicating in ways to get people to listen to you, includes;1
  52. Seven deadly sins of speaking – poor communications – includes;1
  53. H A I L, To HAIL a person is to greet others enthusiastically, and in Communications includes being Honest, being Authentic, having Integrity, and communicating in Love. If this were to happen more often in our communications, what would be the result?1
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